Life is an adventure. And what better time to start a new phase of adventuring than 2012, fabled year of portents and prophecies? With the coming of the new year Nooshin and I assumed our new managerial roles, saying goodbye to Tushti and Surendra, our friends and mentors, who had so lovingly shepherded East West through the last nine years.
Any new job, like any adventure, can be used as a vehicle for spiritual growth. The blessing of working for an organization like East West is that everybody here knows that, and does their best to live up to their spiritual values every day. The support we receive from the entire staff—both practically and spiritually—has made this transition smoother than we would have thought possible. We are immensely grateful and honored to be working here in such company.
This spiritual attitude of the staff infuses everything we do here at East West. It's true that making money is a necessity if we want to keep the doors open and the lights on, but our primary mission is to be of spiritual service. We know the value of a Divine connection in our own lives, and are drawn to share that with others, at whatever level and in whatever direction works best for them.
The products we sell are chosen to be uplifting and inspiring, from the books and music, to the clothing and jewelry, to the crystals, incense, artwork, meditation supplies, and countless other items. In choosing, displaying, and selling these, we're also deliberately sharing the positive vibrations that infuse them. These vibrations are palpable, simply upon entering the store. Many people comment on how it relaxes them just to stop by and browse for a few minutes, or sit by the fountain after a hectic day at work.
And if you're already recharged, re-inspired, and looking for new ways to expand, we're here for that, too. What new life adventure would you like to begin in this Year of the Dragon? At East West you'll find guidance and support for all your highest aspirations. Browse the pages of this magazine for events that will help you to heal, to grow, to create, and to experience more deeply the spirit behind all life. Explore our shelves to discover timeless wisdom from ancient times to the modern age. The next talk you attend or the next book you pick up might just be the one that changes your life.
If you do find your life changed in a positive way by your experiences here, we hope you'll help us spread the joy. Bring a friend to the next event, buy a gift card for a loved one, or just recommend us to your friends. And stay in touch. You can like us on Facebook, join our Meetup Group, follow us on Twitter or Google+, or sign up to receive our magazine and email newsletter. Keep the cycle going.
By supporting East West, you're not only supporting your own spiritual growth; you're supporting a resource that serves truth-seekers of all spiritual paths. This store is not just the project of the people who work here. It's a gift to the whole community, from the whole community. It can't exist, and would have no meaning, without all of you.
And so our thanks go out to all of you, for helping to create this center of light in the world. We look forward to serving, and sharing, and enjoying this new adventure with all of you!